Frequently Asked Questions
Well, take a look at some quick statistics:
- 55% of Internet users look at other people's reviews.
- 82% of Internet users trust customer reviews over expert reviews (this one is HUGE)
- 50% of ALL internet users over the age of 18 have left a review online
- Customers are actually willing to pay more for companies who have excellent reviews
- 78% of Internet users believe reviews are the most credible form of advertising
If you want to learn more about reviews and ORM in general, please read our white paper.
We set up a survey for your customers that asks them whether they were happy with your services or not. The unhappy ones then get asked to send you their feedback privately, whilst the happy ones get asked to review your business in public where other people can read about it.
You then just collect email addresses from your new customers and upload them daily (a simple cut and paste operation) to 123ORM.com. We'll follow up with them from there.
Probably not. Most of the time they just want to be heard and reassured that somebody's taking their concerns seriously. We recommend you reply to their feedback in person if they fill out our feedback form, and pledge to them that you are listening to what they have to say. Most of the times, that resolves the problem, and you end up with constructive feedback instead of a bad review.
Avoiding a bad review is awesome, but the constructive feedback from our tool is usually extremely useful too. You now have a channel to self audit and potentially learn about problems you never knew you had. For example, if you run a restaurant and Server A never gets a complaint and Server B gets 4 a day, you can use this information and act on data you otherwise would never have access to.
You could also do things like getting back to the unhappy customer with a coupon or special offer after they contact you through our feedback form.
No. We can't change the past. That's against the terms and conditions of any reputable website. But what we can do is get your happy customers to chime in and give their side of the picture. If your unhappy customers are the only ones who reviewed you so far, you may have, say, five online reviews, of which 4 are bad, giving you one star out of 5. Not good. If 30 happy customers show up and leave positive reviews, the picture changes dramatically (31 good reviews out of 35), and your business gets a great overall rating.